American Marketing Association

The American Marketing Association (AMA) is the largest marketing association in North America. It is a professional association for individuals and organizations involved in the practice, teaching and study of marketing worldwide. AMA offers highly acclaimed seminars, workshops and hot topic events focused on the immediate needs of marketers, as well as trends shaping the future. Specifically, this year we will focus on helping the AMA members brand themselves to be more marketable when facing the business world.

The American Marketing Association at UTEP will provide opportunities for students to pursue their personal, professional and academic goals. We seek to enhance their college experience by encouraging their engagement in professional relationships, leadership and serving the community.